Web Strategy
To consistently achieve higher traffic and conversion rates, I prioritize crafting high-quality content and employing creative brand strategies, optimizing for SEO excellence.
Motorola Solutions: Webpage Updates
I successfully led a 40% content reduction on the Avigilon Customer Support page, enhancing user experience. Utilized Google Analytics to measure a 25% improvement in page load times and a 15% decrease in bounce rates. A/B tests revealed a 20% increase in user satisfaction and streamlined performance insights.
BFL CANADA: New Website Content Development
I collaborated with the corporate communications team and web developers to ideate and build creative strategy on content development, target market analysis, A/B testing strategy, and post-launch analysis.
Soft Peaks: Design, Concept, and Web Templates
I worked closely with an in-house designer to build and design this website from choosing a hosting plan to launching and tracking.
